Death of the Business Card?

by Roberta - 0 Comment(s)

As part of our Accelerate Your Career event on Saturday, May 12th, the Central Library welcomes Troy Deck, Manager of MNP as he presents an afternoon session on Power Networking from 2:30 to 4:00 p.m. You'll learn to enhance your networking skills before, during and after events to build your confidence and success. As a teaser, we asked Troy to answer some popular questions:

1. Troy Deck, MNPTroy, what do you think is the single most important thing to do before heading into a networking event?

Great question. Make sure to answer a few key questions, including:

  • Why am I going to this event?
  • What do I hope to get out of it?
  • Who do I want to meet and why?
  • How can I help them?
  • How can they help me?
  • What are the next steps?

I believe that it is really important to be strategic when networking and to define goals, targets, and outcomes. Avoid "selling" and instead engage people, be interested in who they are, and see if there are possible synergies.

2. Are business cards still being used? (note: we have heard from 20 year olds that they aren’t) and is there still a role for them?

Although technology has come a long way with the Internet, social media, Facebook, Twitter and the like, business cards can still play a strong role in networking and business today. We do not always have access to the Internet, our phones, or other devices. In addition, not all target audiences are tech savvy and many of the online mediums are ever evolving and changing in popularity. As a result, business cards are a way to drive traffic to you, via phone, web page, Twitter or Facebook, allowing the person to choose how they want to contact or get to know you.

3. Do you suggest that networkers immediately connect with new contacts on LinkedIn?

In my opinion LinkedIn is a great tool to build your network, get to know people and discover information in user groups and generally "plug-in" to people and businesses. That being said, like any other tool users need to decide how they are going to use it and for what purpose. For example, without creating a relationship with a new contact, it is difficult to ask for a reference or do business because there is no pre-existing relationship or trust. So, random connections to random people whom I don't know have little value unless I am willing to put time and effort into "connecting."

Troy Deck is a Manager with MNP’s Consulting team. Troy is currently involved with multiple MNP training initiatives, including the Self-Employment Program, and his current areas of focus are: Facilitation, Market Research and Analysis, Business and Strategic Planning.

Accelerate Your Career 2012

Saturday, May 12, 2012, Central Library

Career Conversations • 11am–3pm • Main Floor • Sign up during event
Resume Help • 11am–3pm • Main Floor • Preregister: call 403-260-2782
Career Serving Agencies • 10am–3pm • Main Floor • Drop-in
Interview Strategies and Techniques • 10:30am–12:30pm • Third Floor • Register online or call 403-260-2620
Company and Employer Research • 1–2pm • Third Floor Open Area • Register online or call 403-260-2620
Power Networking • 2:30–4pm • Third Floor Open Area • Register online or call 403-260-2620
Enhancing Your Job Search through Social Networking • 10:15–12:15pm • Bsmt Rm #2 • Register online or call 403-260-2620
Work Search on the Internet • 1–4pm • Third Floor Learning Lab • Register online or call 403-260-2620


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