Social Media and Job Search

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So anyone out there actively looking for a job: you're using social media (LinkedIn, Facebook, Twitter and so on) in your search, right?

If you're not, you may be missing out on opportunities. Employers are increasingly using social media to recruit and research potential employees and to post jobs and current news about the company or organization.

How Social Media is Changing Business — And Your Job Search (Mashable)

When you apply for a job the hiring manager will likely check to see if you're on LinkedIn. If you want to research potential employers and see if they're hiring, Twitter, LinkedIn and Facebook (yes, Facebook!) are often the place where employers put their most up-to-date news and job postings.

A social media presence is key in creating your personal brand to market yourself to employers.

So what are you waiting for? While the upcoming sessions of our popular Career Basics: Enhancing Your Job Search Through Social Networking and LinkedIn: Get Your Profile Up and Running are full, check back at the end of the year for sessions running from January to April plus all new programs relating to business, job search and social media topics.

In the meantime, here's just a few of the great books and ebooks in our collection on using social media to help find the right job:

Books

Ebooks

Bridge Over Troubled Water

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While Calgary continues to be an attractive and potentially lucrative destination for foreign born workers, the road to finding a great job is not always easy. On top of adjusting to a new culture and climate, there are often barriers to employment that include licensing and working requirements. This is particularly true for engineers and geoscientists, who often have extra hurdles, and we meet many of these new Calgarians at the Library every day.

The Association of Professional Engineers and Geoscientists of Alberta (APEGA) regulates the practices of engineering and geoscience in Alberta, and has a website designed to help these workers.

But more was needed.

That’s why we were excited to learn of their new liaison, whose role is to listen, counsel, and help newcomers maneuver through the system. Recently interviewed for the industry magazine PEG, Guillermo Barreiro’s experience and qualifications make him uniquely qualified to help and provide an extra level of support.

And for those newcomers who are trying to understand and thrive in Calgary’s unique business culture and may have skill gaps, there are a wealth of local programs to choose from, including:

These and other program can also be found in Alberta Human Services Employment, Training and Career Services Directory. Understanding that it’s often tricky to keep on top of all the new and emerging employment related programs, they created this excellent and up-to-date resource to help keep you connected to all outstanding support available throughout the City.

Calgary Public Library also has a wide variety of books to help, including our popular You're hired-- Now What? : An Immigrant's Guide to Success in the Canadian Workplace. Make sure to talk with Library staff to help get connected to the resources, programs and events that can help you move your career forward.

Employer Sleuthing

by Roberta - 1 Comment(s)

Canada’s Oil and Gas industry will need to find a whopping 125,000 to 150,000 new workers by 2022, according to a new report by the Petroleum Human Resources Council of Canada. With issues such as retirements and turnover, compounded by strong industry growth, there is a heavy demand for skilled workers in the sector.

Hence, the upcoming Global Energy Career Expo June 12 & 13 at Stampede Park, a chance for job seekers to meet face to face with recruiters. Words of advice for attendees this year, however: come prepared. I spoke with recruiters after last year’s event, only to find out that the majority of attendees were going to employer tables without targeted questions, and without knowledge of the company or industry. One recruiter told me “When I asked what kind of job this gentleman wanted and why, he responded, 'Well I don’t know, I just want to work for your company.' He knew almost nothing about our company. And he expected me to look at his resume and figure out what he’d be good at our company, or our how he’d fit in. That’s not my job. That’s his.”

Being properly prepared for these opportunities is my theme when I present at the Oil and Gas Job Search Boot Camps: Employer Sleuthing: How to Research Employers and Stand Out in a Crowd. We also came up with a cheat sheet of suggested questions when researching employers, maybe a few you haven’t considered. Library staff answer questions like this on a daily basis, so don't hesitate to contact us at 403-260-2782 if you need research support.

Make Your Mark

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Would you like to know that the work you do daily has a positive impact on the lives of Canadians? For the first time, Calgary Public Library is welcoming staff from the Public Service sector to take part in our Career Conversations event on April 20th as part of our Accelerate Your Career event, where they will answer questions about working for both the federal and provincial government. Representatives will discuss the wide variety of jobs available, so we asked them a few questions to get the conversation started:

Jackie, the Government of Alberta features several of the benefits of working for the federal government, but we’re wondering what you see as the top “selling features?”

To start, there are such a wide variety of jobs available. So although it’s one employer, there are many opportunities. For example, someone like me moved from a front line position, then pursued further education and switched to a support position in Human Resources , and then progressed into a management role. Employees also have the ability to make a huge difference to clients through the services they provide. We also know the importance of the work we do and are in it for the long term. Lastly, we get to work in a fast paced environment with the support of having good benefits and job security.

Are there any occupations or fields that are experiencing high demand?

Currently, we have a need for Social Workers in the Child Protection areas, Occupational Health and Safety Officers, and careers in our policy areas.

Jackie, what are some of the common questions that are asked by job seekers at career events, and what advice can you offer?

Questions are usually about the hiring process, specific jobs availability, training opportunities, and locations where new hires could work. As for advice, I would recommend that individuals interested in public sector careers should:

  • Look at all levels of government (e.g. www.govjobs.ca)
  • Given that opportunities are vast and varied, explore areas that you are passionate about. For example, environment, education, health care
  • Explore what type of work you are interested in, such as policy, direct-service delivery (aka front line), technical, etc.

Does the Public Service ever use social media to scout for talent or recruit?

Governments are looking at innovative ways (e.g. Web 2.0) to recruit individuals to the public service including:

  • Facebook
  • Twitter (e.g. @jobs_gc)
  • Second Life (Public Service Commission did a trial run and provided information booths and interacted with potential candidates)
  • LinkedIn (frequent posts from various government agencies are often posted on LinkedIn)

Career Conversations Meet one-on-one with twenty professionals from high-demand industries to learn more about their careers

11:00 am–3:00 pm

Main Floor Sign up during event First-come, first-served

Get Noticed! Get Hired!

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Get Noticed! Get Hired—Searching For Work Online

The Calgary Public Library has partnered with Alberta Human Services to host Get Noticed! Get Hired—Searching For Work Online, a program featuring a panel discussion of employers, including the City of Calgary, Telus and Devon Energy, will focus on helping job seekers understand the electronic recruitment process and how they can harness the power of social media to help them in their job search. We asked Alberta Human Services a few questions about what will be covered in the program:

What was the impetus for this particular panel program? Are you finding that job seekers are not as up to speed with online job search techniques as they should be?

The Alberta Human Services Business and Industry Team have been discussing the new wave of popularity for recruiters to use social media for active recruitment. We have been getting feedback from both employers and job seekers that these practices may be creating barriers to success in the job search.

TELUS presented a unique opportunity when it offered to do an information session to job seekers on successfully navigating their recruitment site. The Business and Industry Team decided to take a few steps further and develop the panel discussion.

The intent is to give job seekers and career counselors inside information on how to successfully navigate corporate recruitment sites and to increase the effectiveness jobseekers social media profiles.

Are employers using social media and an electronic application process more often? What practical advice would you have for job seekers if so?

A large number of employers/organizations are using electronic application processes and emails for job seekers to apply for openings in their companies. In addition, recruiters are now actively seeking candidate matches for positions through social media sites.

The best advice we would give job seekers is to manage their social media pages and make sure that the content is something they would publish in a newspaper headline.

What is your best tip for job seekers looking to create a robust social media profile?

The one tip the team gives out is to make sure your online social profile describes the type of employee a company would want to hire.

Who will be on the panel? Will the participants have the opportunity to drop off resumes or ask specific questions after the program?

The panel members are Recruitment specialists and HR Managers. As the topic of the discussion is utilizing social media, we expect that job seekers will apply online for opportunities...so no resumes please. The Panel Presentation will have a question and answer segment and we encourage the people attending to ask questions.


We hope you can join us at the Central Library on the morning of Monday, January 28 for Get Noticed! Get Hired—Searching For Work Online.
Contact us at 403-260-2782 or centralinformationservice @ calgarypubliclibrary.com for more information.

STEM careers abound

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On Friday, January 18th at 11:45, the Central Library is pleased to host Where the Jobs Are, in conjunction with the Career Development Association of Alberta. Join Dan Kostka, contributor to Choices Explorer, as he highlights jobs experiencing growth and demand, and discusses some common features of those who've discovered and embraced a good career fit. We chatted with Dan to discuss his perspective:

Dan, you have profiled hundreds of careers for Bridges.com, the company that provides the Calgary Public Library and high schools with the popular career database, Choices Explorer. This company has always excelled at highlighting new and emerging occupations within Canada. What, in your opinion, are some of the careers currently experiencing the biggest demand?

Two broad areas that come immediately to mind are health care and technology. When it comes to health care, it's not just doctors and nurses that are in demand. There are many other positions that require less education, such as personal care aides and medical imaging technicians. These careers are also experiencing large shortages but don't receive as much attention. Many young people aren't even aware that these positions exist, and some require a certificate that can take less than a year to complete.

When I say technology, this applies to the health care field, of course, but also to any career that requires a solid grounding in the sciences. Every time I profile a technology-related career, the people I interview emphasize that in North America we're simply not producing enough graduates in the STEM fields—science, technology, engineering and math. It's simply amazing the number of doors that are open to someone with a solid grounding in the sciences. As with the health care field, technology careers don't necessarily require many years of training. For example, machinists are in great demand and in less than one year a person can get the necessary qualifications for many such positions.

What are some of the key economic and social indicators fueling this growth?

A big factor behind demand in many industries is the aging population. This affects an industry such as the health care field in two ways. First, the number of clients/patients is greatly expanding. Secondly, the practitioners themselves are aging and not enough young practitioners are entering the field to replace them all. This is also true for technology-related careers such as engineering. I recently interviewed a petroleum engineer who said it's common to refer to "The Great Crew Change" in regard to the number of senior workers in that industry who will soon be retiring.

Recent statistics point to the fact that Canadians now have an average of 8 careers in their lifetime. Do you find that people are more willing to take risks and try something new?

I think people's expectations are evolving. Young people no longer expect to stay with the same company for their entire career, or to have just one career. People in mid-career are also more likely to make a change or to have another career on the side. For example, I recently interviewed an energy trader who had a home staging business on the side. The energy trading gave her a good income, while the home staging was an outlet for her creativity (and potentially something that could evolve into a full-time source of income). I think we all want stability in our lives, but how we view it (and how to obtain it) is evolving. In the past, stability meant loyalty to a large organization that would be loyal to us and reward us in return. Now, stability is achieved by keeping our skills current, by having a large personal network, and perhaps by having more than one source of income. Achieving stability in this way requires a more proactive approach to our careers but allows us adapt to the changing marketplace.

A focused, tight resume is still key in landing that dream job. We understand that you have interviewed Martin Yate, the well-heeled author of our very popular Knock 'Em Dead Resumes, one of your favourite books. What advice really stood out for you, given his 25 years in the business?

Yate is a great example of my favourite kind of person to interview—someone who truly loves what he does. His books describe how to go after the job you want by ensuring your resume does its job effectively. But what really struck me in talking with him is how passionate he is about career advising. He used to be in a job that didn't fulfill him at all. When he discovered career advising, he threw himself into it and has become very successful as a result. I think this is inspiring for anyone who hopes to get into a career that utilizes their talents and energizes them.

Dan Kostka, B.A., J.D., is a freelance journalist and lawyer. He has profiled hundreds of careers for Bridges.com, a career exploration site subscribed to by schools across North America.

Mistletoe and Mingling

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As this is the season to mix and mingle, we are featuring our popular interview from last year with local management consultant Lisa Dare about networking strategies during the holidays. Here is some of what she had to say:

Lisa, we have heard that contrary to popular belief, Christmas holidays are actually a promising time to secure a new position. Do you agree?

That’s a great question and yes, it is a myth that holidays or quieter times of business aren't a good time to be looking for work. Consider that most job seekers mistakenly assume that activity slows down in companies and therefore decrease their search efforts. By virtue of that thinking, this creates less competition and easier entry into speaking with potential employers. At the moment, the job market is pretty hot as I spoke with several HR recruiters from the oil & gas industry last week who have not seen any decrease in their workload. Also, while people may not secure a position right away at this time, it’s still a good idea to have informational interviews and gather market information on various industries as people generally tend to be in a much more receptive frame of mind around the holidays.

Is it quantity over quality during big parties? Should the goal be to connect with as many people as possible?

I would always choose quality over quantity. There is a tendency towards thinking that the higher the number the better the odds. However, from a strategic point of view, it is important to consider the best use of time and resources. Are you better off handing out your business card to 50 people whom you may not remember, or speaking with 5 or 6 people with whom you made a strong connection and then continuing to build those relationships? People will also find that by investing time in cultivating those relationships, the numbers will come—that’s the power of networking combined with strong relationship building skills.

What about party etiquette when someone is networking? For example, is it wise to stay clear of the rum and eggnog?

It’s important to remember that in these types of events you are always “on.” Be aware of what type of image and impression you are conveying to the public. It is not to say that you shouldn’t be yourself but depending on the context of your situation, it might be wise not to over imbibe as you want to be able to put your best self forward and not an altered version of yourself. There are many an office party story that has resulted in unfortunate outcomes for both staff and managers alike—you want to steer clear of becoming one of those characters.

Do you have any other networking advice over the holiday season?

While it is important to continue your efforts over the holidays, don’t forget to take time out for yourself. Ensure that you have sufficient time to attend to yourself and those around you as well as continuing with your job search. Look for different opportunities and events that are connected to what you are looking for. In addition, volunteer opportunities, community events, spousal parties and events within your network may also hold possibilities so be open to all opportunities. Most importantly—stay positive. This is the season to reflect on what we are grateful for and look forward to greater possibilities.

Lisa Dare is a management consultant, leadership & executive coach, and facilitator. She is also the incoming president of the Calgary Association of Professional Coaches and a volunteer with the Central Library’s Strategic Networking program that runs every Thursday evening at the Central Library. She can be reached at ld_assoc@telus.net

Upcoming Calgary Job Fairs

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Alberta Works is sponsoring three upcoming job fairs in Calgary. For more information, visit the Alberta Human Services Alberta Job & Career Fairs site.


Greyhound Canada is recruiting Coach Operators

Does this describe you?

  • Committed to excellent customer service
  • Grade 12 (or equivalent) education
  • 5 years driving experience (Class 5 or higher) and a good driving record
  • Able to pass a police background check
  • Able to pass a pre-employment health screening

Learn more about the benefits of working for Greyhound Canada, including their comprehensive driver training program.

Tuesday, August 14 at 10:00 a.m.
Radisson Alberta Works Centre
525 28 Street S.E.
Registration and information at http://grehoundinfo2.eventbrite.ca


Hospitality Jobs

Attend the next Alberta Works Job Fair and meet with employers that are hiring part-time and full-time positions in hospitality! Positions include:

  • Banquet and Restaurant Servers
  • Cook
  • Crew Members
  • Hotel Front Office and Guest Services
  • Housekeeping
  • Night Auditors
  • Restaurant Managers
  • Baristas
  • Supervisor

Qualifications vary. Attend to learn more and apply!

For a full list of employers and jobs, like us on Facebook at www.facebook.com/calgaryjobsfeed.

Thursday, August 16, 12:30 p.m. to 3:30 p.m.
Alberta Works Centre One Executive Place
1816 Crowchild Trail N.W. Calgary
Bring your updated resumé and references


Attend the next Alberta Works Job Fair!

Meet with recruiters from Manpower, Southland Transportation, Sears Logistics, Home Depot, Securitas Canada, Gordon Food Services, Cadillac Fairview and Assassin Safety & Labour Leasing Inc.

Positions available for hiring include Equipment Operators, Heavy Duty Mechanics, Field Service Technologists, Sales Associates, Bus Drivers (school, charter and specialized), Loss Prevention, Material Handlers, Forklift Operators, Security Officers, Scheduling Manager, Class 1 Driver, Carpenters, Electricians and more!

For the complete list of positions, like us on Facebook at www.facebook.com/calgaryjobsfeed or follow us on Twitter at http://twitter.com/calgaryjobfeed. For a full list of career events, visit alis.alberta.ca.

Thursday, August 23, 9:00 a.m. to Noon
Alberta Works Centre
Fisher Park, 100, 6712 Fisher Street S.E.
Bring copies of your updated resumé, references, driver’s licence and school or training certifications.

Hot Off the Press: May 2012

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Complete Canadian GED Preparation by Jim Barlow

This book is an excellent comprehensive Canadian resource for students preparing for the GED test. The book features extensive reviews in all test areas, which include English grammar, essay writing, social studies, science, arts and literature, and math.

Résumé 101 : A Student and Recent Grad Guide to Crafting Résumés and Cover Letters that Land Jobs by Quentin J. Schultze

Minimal job experience? No problem! You’ve just graduated and are ready to land your first real job after college or high school. But how do you write the first résumé and cover letter of your career if you don’t have any previous jobs to list? With Dr. Q’s help, you’ll soon have a résumé and cover letter that will show hiring managers who you really are, why you’re prefect for your dream job, and why they should choose you.

Interview Success : Get the Edge by Julie Grey

Are you facing a crucial interview and don't want to risk losing that job because you lack confidence or you think your interview skills aren't up to scratch? Fiercely practical, this book could be the answer to all your problems. Whether you only have a few hours to prepare or a few weeks, Julie Gray will guide you through all the techniques and strategies you need to give yourself the edge in a competitive market.

SSAT & ISEE for Dummies by Vince Kotchian

The Secondary School Aptitude Test (SSAT) and Independent School Entrance Examination (ISEE) are the two most common standardized aptitude tests used in American private secondary schools. If you're a parent or student looking to apply for admissions at a private, military, or boarding school, this book is your family's ticket to success.

ACT demystified by Alexandra Mayzler

This book takes you step-by-step through the fundamentals of preparing for the ACT.

Becoming a Construction Manager by John J. McKeon

This book explains everything a person needs to know to become a Construction Manager—from formal education to getting their first job. This practical guide is packed with useful information for anyone considering or beginning a career in construction management, as well as professional construction managers seeking to work in a specific area.

1,296 ACT Practice Questions by Melissa Hendrix

The best way to prepare for standardized tests is to practice, and this resource offers you plenty of opportunities to do just that.

The Wall Street Journal Guide to Building Your Career by Jennifer Merritt

Are you looking for a mere job-the kind where you do virtually the same thing day after day, year after year, and spend the hours counting down the minutes until the clock hits five p.m.' Or are you looking for acareer-the kind that engages your interests and passions, constantly presents new and exciting opportunities and challenges, and allows you to grow personally and professionally?

If you chose the latter, this is the book for you.

GMAT Review

The only official GMAT review guide-from the creators of the test. Includes 20 percent new practice questions-all from previous actual GMAT exam.

Hot Off the Press: March 2012

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GRE for Dummies by Ron Woldoff

Sharpen your GRE test-taking skills with this updated and expanded premier guide with online links to BONUS tests and study aids.

The 2-Hour Job Search by Steve Dalton

Through a prescriptive approach, Dalton explains how to wade through the Internet's sea of information and create a job-search system that relies on mainstream technology such as Excel, Google, LinkedIn, and alumni databases to create a list of target employers, contact them, and then secure an interview-with only two hours of effort.

Never Apply for a Job Again! By Darrell W. Gurney

Drawing on basic principles of human psychology, Gurney shows readers how to open doors to influential players in their fields of interest to gain top-of-mind awareness and top-drawer connectedness. Through 10 simple and easy-to-follow principles, Gurney teaches readers how to create powerful relationships with anyone, anywhere, for lifetime career management.

The Second Shift by Arlie Russell Hochschild

The bestselling landmark study that defines the dynamics of dual-career households-fully revised and updated with a new afterword.

Getting from College to Career by Lindsey Pollak

How do you get a job without experience and get experience without a job? It's the question virtually every college student or recent graduate faces.

NCLEX-RN : Strategies, Practice, and Review by Barbara J. Irwin

From the creator of the #1 NCLEX-RN exam preparation course comes the most up-to-date, focused, strategic guide offering the most effective methods to help candidates prepare for this challenging exam.

Before and After Resumes by Tracy Burns-Martin

With this book, you can discover how to polish your resume to a high shine with the clearest formatting; most effective keywords; and winning, step-by-step advice from experienced HR guru Tracy Burns-Martin.

The Job Search Solution by Tony Beshara

When Dr. Phil's viewers need help turning their job search woes into employment success, he calls in Tony Beshara. One of the most successful placement professionals in the United States, Beshara knows what works and what doesn't. In this book, he outlines the simple yet powerful system that has helped over 100,000 people land jobs they love.

Wiley CPA Exam Review 2012 : Auditing and Attestation by Ray Whittington

Everything today′s CPA candidates need to pass the CPA Exam. Published annually, this comprehensive four-volume paperback reviews all four parts of the CPA exam. Many of the questions are taken directly from previous CPA exams.

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